Welcome back to our new series, “Feeling B2B,” where we journey into the heart of the B2B marketing landscape. In our debut installment we took a look at unconventional B2B marketing experiences with Joe Pulizzi
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LinkedIn Updates Newsletter Creation UI, Adds Option to Host Multiple Newsletters Microsoft-owned LinkedIn has developed a more robust editor for creating newsletters on the professional social platform, which has b
Read MoreWhy personalize B2B content? If your solution is the best fit for a particular problem, why not just list your features and benefits and let your product sell itself? That’s the kind of thinking that dominated B2B
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Are you ready to dive into the world of B2B marketing like never before and hear exclusive interviews with some of the top voices in B2B marketing today? Last week, we shared the Top 10 Reasons to Attend MarketingPr
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