B2B marketers can relate to customers who’ve rapidly shifted into all-out digital mode in their daily professional lives. That’s because so many of us have done the same, with numerous departments and agencies t
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Meta Launches New B2B Advertising Audiences to Help Marketers Reach Key Decision Makers Facebook-parent company Meta has implemented an array of new advertising campaign enhancements, including targeting segments fo
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As we look ahead to autumn and the push towards 2023, what are some of the key events, conferences and trade shows — whether in-person, virtual, or hybrid — where B2B marketers can learn the latest from leading
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How can B2B marketers rev up their social media engines using Twitter's new long-form content publishing features? Twitter Write is the social platform's forthcoming tool for composing and sharing written content th
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