Marketing News

Elevate B2B Marketing News Weekly Roundup: Longer B2B Buying Cycle, Multilingual Benefits & New Conversational Search
April 14, 2023 Digital Maketing

Elevate B2B Marketing News Weekly Roundup: Longer B2B Buying Cycle, Multilingual Benefits & New Conversational Search

The Case for Boosting B2B Customer Experience With Multilingual Support 56 percent of consumers have said that getting information in their own language is of greater importance than price, with 70 percent more like

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Digital Harmony: The Secret Power of Consistency in B2B Marketing
April 12, 2023 Digital Maketing

Digital Harmony: The Secret Power of Consistency in B2B Marketing

What is consistency’s secret power in the 2023 world of B2B marketing, and why aren’t more marketers taking advantage of it? It’s well established that consistency is a key component in the world’s most succ

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Three Ways to Turn Prospects into Instant Clients or Leads
April 10, 2023 Digital Maketing

Three Ways to Turn Prospects into Instant Clients or Leads

We’ve said it before and we’ll say it again: Conversions are your bottom line. You can have the best SEO, the best relationships, and more social shares than you’d ever thought possible, but it all won’t mea

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Why Intent-Qualified Organic Traffic Will Power the Future of B2B Marketing
April 10, 2023 Digital Maketing

Why Intent-Qualified Organic Traffic Will Power the Future of B2B Marketing

At the heart of every B2B purchase decision lies a motivation. The buyer is trying to solve a problem, or improve a process, or gain an edge over their top competitor. Maybe all that and more. These underlying motiv

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