Marketing News

That’s A Wrap – Top Take-Aways from B2BMX 2023
March 03, 2023 Digital Maketing

That’s A Wrap – Top Take-Aways from B2BMX 2023

[one-sixth-first][/one-sixth-first][one-sixth][/one-sixth][one-sixth][/one-sixth][one-sixth][/one-sixth][one-sixth][/one-sixth][one-sixth][/one-sixth] B2B marketers are facing more and more challenges. We are asked

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Elevate B2B Marketing News: LinkedIn’s New B2B Tools, ChatGPT Gets API, B2B Content Marketing Sees High ROI, & B2B E-Procurement Rises
March 03, 2023 Digital Maketing

Elevate B2B Marketing News: LinkedIn’s New B2B Tools, ChatGPT Gets API, B2B Content Marketing Sees High ROI, & B2B E-Procurement Rises

E-procurement sales top $1 trillion [B2B Marketplaces Report] B2B buying within e-commerce channels experienced 18 percent growth during 2022, with B2B marketplace sales reaching $112 billion, while overall B2B e-co

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Ecommerce Data Benchmark Report 2023
March 02, 2023 Digital Maketing

Ecommerce Data Benchmark Report 2023

2022 was not an easy year, with a lot of declines in key metrics, particularly in the middle of the year. Q4 gave us a reason for optimism though, so will the momentum keep going or will 2023 continue financial unce

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Tired Of Chasing Vanity Metrics? Drive Better Marketing Outcomes & More Sales! – B2BMX
March 01, 2023 Digital Maketing

Tired Of Chasing Vanity Metrics? Drive Better Marketing Outcomes & More Sales! – B2BMX

          While reviewing metrics, it can sometimes be hard to identify the metrics that matter vs vanity metrics. Vanity metrics are metrics that may look impressive on the surface but do not provide meaningfu

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