Marketing News

Engage
January 27, 2023 Digital Maketing

Engage

Engagement is essentially building or deepening a relationship with current and future prospects.  As a digital marketer, this stage begins immediately after your first interaction with a prospect and continues thr

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Aware
January 27, 2023 Digital Maketing

Aware

If you’ve never utilized a top to bottom marketing strategy like the CVJ, the Awareness stage is what you probably think “marketing” is. Put simply, it’s making people aware of your product and brand. Awaren

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Elevate B2B Marketing News: LinkedIn Tops 900M Members, Microsoft’s Growing OpenAI Investment, & New Global Digital Trends Report
January 27, 2023 Digital Maketing

Elevate B2B Marketing News: LinkedIn Tops 900M Members, Microsoft’s Growing OpenAI Investment, & New Global Digital Trends Report

LinkedIn Now Up to 900 Million Members, Continues to See ‘Record Levels’ of Engagement Microsoft’s latest quarterly performance report has revealed that its LinkedIn (client) professional social network has to

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B2B Marketers on the Move: Elevating Top Marketing Talent in New Leadership Roles
January 25, 2023 Digital Maketing

B2B Marketers on the Move: Elevating Top Marketing Talent in New Leadership Roles

As B2B marketers adjust to the changes that 2023 brings, the industry continues to offer growth opportunities as well as shifts that often seen to happen so fast that they are difficult to fully appreciate. For more

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